Great hair starts with a beautiful sleek appearance and a naturally soft feel. The Remington Shea Soft Hair Dryer features Micro-Conditioners enriched with Shea Oil that are released into the airflow to leave hair lusciously soft and smooth. The Ionic technology reduces static to eliminate frizz for a flyaway-free finish. A diffuser attachment enhances your hair’s natural shape and encourages carefree curls while the wide drying concentrator directs airflow to increase the air speed for fast blow-drying results. *Vs a standard Remington hairdryer