Sensodyne Sensitive Complete Care Toothpaste powered by Stannous Fluoride has been developed to help provide sensitive teeth with the care they need. It contains fluoride and provides all the benefits of a regular toothpaste while gently, yet effectively, removing stains to help restore teeth to their natural whiteness. Sensodyne Complete Care Sensitive Toothpaste Extra Fresh has proven relief and daily protection for sensitive teeth. Sensitivity can be a sign your teeth are vulnerable, as dentine becomes exposed due to enamel loss or gum recession. When exposed dentine comes into contact with hot or cold, sweet or sour, or even your toothbrush, it can trigger the nerve inside the tooth causing a short sharp pain again. Fresh feeling. Strengthens & rehardens enamel. Maintains natural whiteness. Maintains healthy gums. Protects against plaque. With twice daily brushing. Size: 100g Ingredients Glycerin, PEG-8, Hydrated Silica, Pentasodium Triphosphate, Sodium Lauryl Sulfate, Titanium Dioxide, Flavour, Carbomer, Stannous Fluoride, Cocamidopropyl Betaine, Sodium Saccharin, Limonene. Directions Do not swallow. Not for use by children 12 years of age or under unless on the advice of a dental professional or doctor. Always follow the label. Brush twice a day but not more than three times, be sure to spit out. Do not use if foil seal on nozzle is broken. Remove foil before use. Storage Store at controlled room temperature 20-25°C.