Now Baby Lips Loves Color moisturizes lips for a full 6 hours. Lips are visibly renewed with a vibrant pop of color. Disclaimer: All reasonable efforts have been made to ensure that the ingredient list for this product is accurate, up-to-date and complete. For any product enquires, questions or concerns please call our consumer affairs line on 1300 369 327 or email us on lorealcad@loreal.com