Pediatrician Recommended Natural Oat Formula Tear-Free Gentle Cleansing for Hair & Body Contains natural oat extract blend into a rich lathering cleaner that cleans without drying because it is soap-free and hypoallergenic. This tear-free formula can be used on skin and hair for gentle cleansing that rinses clean with a soft, fresh fragrance. AVEENO Baby Wash & Shampoo is formulated to be gentle enough for newborns and babies with sensitive skin. May contain citric acid AVEENO can be used every day to help your babys skin and hair soft, smooth and feel healthier. The AVEENO brand has been Pediatrician recommened for over 60 years. Directions: Twist off cap,removequality seal. Do not use if seal is broken. Pour onto wet washcloth or hand and apply to hair and body. Or pour directly into bath water. Lather and rinse. Safety Tip : Keep this product out of reach of children. Discover natures secret for babys healthy skin. AVEENO Active Naturals Distribute